Park Chang-hun is the President and CEO of Shinhan Card.
He is focusing on transforming Shinhan Card into a platform company, with "change" and "innovation" as the key themes.
He also faces the challenge of reclaiming the top spot in net profit in the card industry, a position that was lost after ten years.
He was born on May 5, 1968.
He graduated from Jinju High School in South Gyeongsang Province and studied Political Science and Diplomacy at Yonsei University.
He joined LG Card and worked as Head of Sales Planning Team, among other roles. After Shinhan Card acquired LG Card, he held various positions at Shinhan Card including Head of Big Data Marketing Team, Head of Court 9 Task Force, Head of New Growth Division, Head of Life Business Division, Head of DNA Business Promotion Division (Executive Director), and Head of Payment Group (Executive Director).
He was appointed as President of Shinhan Card in 2025. He is the second CEO to be promoted from within the company.
He is the figure behind the "bold promotion" from executive director to CEO.
Having worked in key departments related to digital and sales, he was chosen as the right person to lead the transformation into a platform company.
He is regarded as a “new business expert” at Shinhan Card. With over 30 years of experience in the card industry, he possesses a deep understanding of the entire card business.
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