Koo Bon-keul is the Chairman of LF and also serves as the Chairman of LF's Board of Directors.
He is dedicated to discovering new businesses to grow the company into a global lifestyle culture enterprise that creates customers' lifestyles beyond fashion.
He was born on August 2, 1957, in Seoul, as the eldest son of Koo Ja-seung, the former president of LG International Corp.
He graduated from Seoul Jungang High School and Yonsei University with a degree in Business Administration, and completed his MBA at the University of Pennsylvania's Wharton School.
He joined LG Securities (now NH Investment & Securities) in the finance team and handled financial-related tasks within the LG Group.
After taking charge of the fashion business division of LG International Corp., he led the spin-off of the fashion business division.
After becoming the Chairman of LG Fashion, he changed the company's name to LF.
He is a lively and humble executive who actively engages with his employees.
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